Revlon Ida

CORPORATE PROFILE ? ? ? ? Revlon is a worldwide cosmetics, hair color, beauty tools, fragrances, skincare, anti-per spirants/deodorants and beauty care products company. Revlon is a global color cosmetics, hair color, beauty tools, fragrances, skincare, anti-per spirant / deodorants and beauty care products company Websites featuring current product and promotional information can be reached at www. revlon. com, www. almay. com and www. mitchumman. com. The Company's brands, which are sold worldwide, include Revlon ®, Almay ®, ColorSilk ®, Mitchum ®, Charlie ®, Gatineau ® and Ultima II ®.CORPORATE PROFILE CONT†¦ Type: Public Traded as NYSE: REV Industry: Cosmetics, skin care, fragrance, personal care Founded: 1932 Founder(s): Joseph & Charles Revson, Charles Lachman Headquarters: New York City, New York, United States Key people: Alan T. Ennis, President and CEO CORPORATE PROFILE CONT†¦ Revenue: US$1. 3 billion (2009) Operating income: US$170. 8 million (2009) Net income: US$821. 20 million (2009) Total assets: US$794. 20 million (2009) Employees: 6,800 Parent: MacAndrews & Forbes Holdings: 60% (74% of votes) FMR Corp. : 20% Website: http//www. evlon. com/(US) VISION & MISSION Revlon Inc. Vision is Glamour, Excitement and innovation through High-quality Products at Affordable Prices. ? Revlon Inc. Mission is â€Å"to emerge as the leader in cosmetic and personal care throughout the world. Revlon takes pride in manufacturing the top skin care and strives to please young and older woman alike†. ? HISTORY ? ? ? ? Revlon was founded in the midst of the Great Depression, 1932, by Charles Revson and his brother Joseph, along with a chemist, Charles Lachman, who contributed the â€Å"L† in the Revlon name.Starting with a single product — a new type of nail enamel — the three founders pooled their resources and developed a unique manufacturing process. Using pigments instead of dyes, Revlon developed a variety of new shades of opaque nail enamel. In 1937, Revlon started selling the polishes in department stores and drug stores. HISTORY CONT†¦ In six years, the company became a multimillion dollar organization. ? By 1940, Revlon offered an entire manicure line, and added lipstick to the collection. ? During World War II, Revlon created makeup and related products for the U.S. Army, which was honored in 1944 with the Army-Navy â€Å"E† Award for Excellence. ? By the end of the war, Revlon was listed as one of America's top five cosmetic houses. ? REVLON IN INDIA ? Revlon was the first International Color Cosmetics brand to be launched in India (1995). ? It all began in the year 1994, with formation of Modi-Revlon Pvt. Ltd. , a collaboration between Modi-Mundipharma Pvt. Ltd. (a joint venture between the Umesh K. Modi Group of India and Mundipharma Group of Switzerland) and Revlon of USA.REVLON IN INDIA CONT†¦ ? Today, Revlon is a name to reckon with in the beauty industry in India . It has added glamour and color to the lives of many a women to make them look and feel beautiful and confident. ? ? Revlon has brought to the modern Indian women the excitement and fun of experimenting with trend setting colors and innovative products. The company offers an extensive range of high quality products in different categories namely, color cosmetics, skincare, fragrances, hair care and hair colors. ? REVLON IN INDIA CONT†¦ ?Revlon in India enjoys immense consumer franchise with its world famous brands like Super Lustrousâ„ ¢, Revlon ® Nail Enamel, Colorstay ®, Street Wear ®, Revlon Absolute Câ„ ¢, Flex ®, Charlie ® , Fire & Ice ®, Colorsilk ® and many more. Modi-Revlon ceaselessly continues to introduce new products and color trends keeping in view the preferences of the Indian consumer. It draws expertise from Revlon’s state-of-the-art Research Center in Edison, New Jersey (USA) and complies with its stringent product quality standards. ? ? FAMOUS BRANDS FAMOUS BRANDS FAMOUS BRANDSTOP COMPETITORS FOR REVLON, INC. Avon Products, Inc. ? The Procter & Gamble Company ? L'Oreal SA ? SWOT ANALYSIS STRENGTH ? ? ? ? ? ? ? ? ? ? ? Revlon is the major player in cosmetics, skin care, fragrance and personal care products. It has long history of 75 years. Famous brand especially among the women’s. Despite of heavy debt and net losses from last few years. Product development is the main focus area for Revlon. Strong research and development. Revlon products are sold in more than 100 countries. Revlon 43 percent sales are from United States market.It has been supporting several health programs for Women. Advertising is one of the key areas for Revlon. Revlon aims to provide quality products. Distribution channels are well managed that the reason Revlon products are used in more than 100 countries of the world. SWOT ANALYSIS Weaknesses †¢ Weak financial position due to net losses and heavy debts. †¢ Cutting down number of jobs reduce employee trust on the Company. †¢ Continuous changes in the Organizational Structure may impact the performance for employees. †¢ Besides advertising other marketing areas are he weak. SWOT ANALYSIS Opportunities †¢ Revlon is currently facing financial problems so joint ventures or partnership with other players in the industry may open the doors of new opportunities. †¢ Utilize all marketing methods to promote its products; it will help to boost the sales of the company. †¢ Develop products for male segment. SWOT ANALYSIS Threats †¢ Intense competition with major players of the industry including Procter & Gamble, Unilever, L’Oreal, †¢ Rapid changes in fashion may require heavy budgets for product development & marketing.Revlon has to find some financial assistance to support its operation to sustain its position in the industry. †¢ Revlon selling its products through websites but it haven’t made efforts to develop relations with the customers through online channels. †¢ Government instability and variation in exchange rate in few countries †¢ Focused towards woman segment PRODUCTS Eye Products ? Face Products ? Lip Products ? Nail Products ? Skin Care Products ? EYE PRODUCTS FACE PRODUCTS LIP PRODUCTS NAIL PRODUCTS SKIN CARE PRODUCTS BORROWED STRATEGYIn the 1960s, Revson â€Å"Segmented Revlon Inc into different divisions, each focusing on a different market†. ? He borrowed this strategy from General Motors. ? Each division had its own target customer: ? a. b. c. d. e. f. Revlon, the largest and most popular-priced brand Princess Marcella Borghese, upscale/international Ultima II, premium Natural Wonder, juniors Moon Drops, dry skin Etherea, hypo-allergenic SALES STRATEGY Revlon's entrance into the Japanese market was typical of its international sales strategy. ? Instead of adapting its ads and using Japanese models, Revlon chose to use its basic U.S. advertising an d models. ? Japanese women loved the American look, and the sales for 1962 came to almost $164 million. ? STRATEGIC GOAL ? Strategic Goal is to profitably grow their business. 2011 was a year of many notable achievements, as they continued to execute their business strategy despite continued uncertain global economic conditions. ? From a financial perspective, they grew net sales for the second year in a row, sustained competitive operating margins, achieved their fourth consecutive year of positive free cash flow and improved their capital structure. From a marketplace perspective, they introduced innovative, high-quality, consumer-preferred products across their entire portfolio, they acquired the SinfulColors brand, and they signed two of Hollywood’s most sought-after actresses, Emma Stone and Olivia Wilde, as Global Brand Ambassadors for their Revlon brand. ? ELEMENTS OF BUSINESS STRATEGY They are focused on the five elements of their business strategy, specifically, to ? (i) build their strong brands; ? (ii) develop their organizational capability; ? (iii) drive their company to act globally; ? (iv) increase their operating profit and cash flow; and ? v) improve our capital structure. DEBT LIMITS FLEXIBILITY ? But, here's our concern†¦ Revlon's balance sheet is heavily loaded with debt, so much so that in 2007, the interest payments due exceeded its operating profit (as measured by EBIT) for that year. Even in 2009, the interest payments exceeded 60% of EBIT, making the earnings highly volatile and vulnerable to market fluctuations and interest ratesy. ? DEBT LIMITS FLEXIBILITY ? As a result, Revlon's R spending at 1. 7% of sales amounting to $24 million is dwarfed by L'Oreal's 3. 7% at $666 million. Also, given Revlon's sales at close to $1. billion compared to $24 billion for L'Oreal and $7. 9 billion for Estee Lauder leaves it with much less money to spend on marketing, a crucial factor for success in cosmetics industr ? CORPORATE CSR Overv iew of Revlon's Corporate Social Responsibility Framework ? Please find in the link below Revlon's Corporate Social Responsibility Framework (the â€Å"Revlon CSR†) which is disseminated to all of our employees worldwide. ? The Revlon CSR is monitored and overseen by two of our most senior executives – our Chief Science Officer and our Chief Administrative Officer. The Revlon CSR includes the Purpose, Standards and Measurements in each of the key areas of Safety, Social, Ethical, Regulatory and Environmental. ? CORPORATE CSR The stated purposes are as follows: ? Safety: Provide our consumers with highquality, safe and efficacious products and our valued employees with a safe workplace. ? Social: Enhance women's lives through our products and philanthropic efforts. ? Ethical: Conduct business in an ethical manner. ? Regulatory: Ensure that our products and operating facilities meet or exceed all applicable standards, globally. Environmental: Reduce the environmental imp act of our operations. ? WHAT IF REVLON FOCUSED ON COLOR COSMETICS AND PHASED OUT SKIN CARE AND/OR FRAGRANCES? Revlon is most well known for color cosmetics and commands a significant market share of over 20% in US, which itself constitutes over 18% of the global market for color cosmetics. ? Given, the company average EBITDA margin(Earnings before depreciation, impairment and amortization) for color cosmetics and moderate growth rates in excess of 3%, it would be reasonable to focus on this product segment and to further strengthen Revlon’s market share in the same. We estimate that color cosmetics constitute over 60% of Trefis price estimate of Revlon’s stock. ? CONCLUSION ? In the current scenario, there is forecast Revlon to lose share in the future across all product segments due to its inability to match the competition in marketing and R&D. ? Hence, focusing the limited funds available on a few preferred product categories presents a more viable option for the f uture

Should You Speak Your Mind on an Important Point If You Know It Will Upset Your Manager

Should you speak your mind on an important point if you know it will upset your manager or should you hold back your thoughts in the name of making a good impression? Explain your answer. Response: Speaking from experience, as I am currently a consultant and have been a Fielding Director, Program Manager and a team lead as well as spending 20 years in the U. S. Navy; this question hits very close to home. I have made a living on speaking my mind and being completely honest.I am well known for always telling the truth whether it gains me something or not. However, I have learned in the last 10 years since I have retired, speaking your mind is great but there is a time and place for it. The first and foremost is don’t ever embarrass your boss. It’s ok to speak your mind but make it the correct time and place because if you embarrass your boss, even if you are correct in what you are saying, you are wrong for doing it.I have learned over the years that speaking your mind, while it may upset your boss at the beginning, if you do it with professionalism it will always work out. You also have to learn to sometimes agree to disagree. Meaning if they heard what you said but still are not going to go in the direction you feel it should go, learn to let it go. So my response is yes; it’s ok to speak your mind at the risk of upsetting your boss but learn to pick your battles and never embarrass your boss.

Prosecution and Offense Issues Essay Example | Topics and Well Written Essays - 500 words

Prosecution and Offense Issues - Essay Example The prosecutor must go beyond at this point since most police often stop at the point of probable cause. In other words, the prosecutor must be diligent enough to find other corroborating witnesses and employ the help of forensic experts in gathering more crime scene evidence to make the case airtight towards a final conviction. Discussion Other necessary legal prosecution preparations include discussing the merits of the case with the witness/es and also try going over the case of the defense so that all involved in the case has a good overview of what might happen and how to counter the arguments of the defense side and then present counter-arguments; witnesses should be adequately prepared by their offense lawyer on possible questions to be asked by the defense lawyer during their cross-examination. All these required work is collectively termed as witness preparation (Ahmed, 2009, p. 25). The good prosecution lawyers are prepared for anything and do not allow themselves to be cau ght in off-guard situations, such as the presentation of a surprise witness or evidence by the defense. An example would be prosecuting a case for homicide. The prosecuting attorney must be certain about a few things, such as the identification of the suspect, the motive, the opportunity to commit the crime and all the additional evidence that will establish the presence of the suspect at the time and location of the crime scene when the crime was committed.

The educator as a public intellectual Essay Example | Topics and Well Written Essays - 1750 words

The educator as a public intellectual - Essay Example In principle, teachers are the second guide and protector after the parent. Significantly, they mold the child by introducing him/her to the foundations of education and making the student conversant with how to interact with others. Similarly, teachers’ contributions to society are by molding and developing the future generation in accordance with the social and cultural structures of the given community. For instance, it is the role of teachers to provide moral and intellectual leadership to the youth by preparing them to be critical thinkers and active citizens in society. Significantly, life is a journey encompassing experience and knowledge gained. Therefore, one meets individuals who build their characters and adds some benefits to their lives as a whole. For instance, too many people in Baltimore Mr. Jim Beglin are nothing short of a public intellectual. Furthermore, being a sociology teacher Mr. Beglin has been able to enlighten the students on the need for better social behavior, planning, and political consciousness. Therefore, with Mr. Beglin as their educator students at Bishop Walsh School have been able to quench their thirst for knowledge while at the same time get to be influenced by right living subscribing to the conscious doctrine of life. Mr. Beglin subscribes to the philosophy of integrity, and hard work pays off. In essence, by equipping and always reminding his students of the need to be true to themselves and only rely on what one has worked for has improved the students’ behavior and attitude to an admirable level. Therefore, through motivating his students and assuring them of the significant benefits that accrue to an individual, who strives to earn and live on his/her sweat. Significantly, this doctrine has been spread to how the students carry themselves and act in society, hence influencing even more members of the community. In principle, Mr. Beglin noting the need to educate more people in Baltimore, he started hosting

Lsweek4rem3 Essay Example | Topics and Well Written Essays - 750 words

Lsweek4rem3 - Essay Example The arguments put by Kilduff and Mehra (1997) are based on earlier discussions by Rosenau (1992). However they also mention the idea of that postmodernism can be thought of as one of the great 20th century challenges, an idea put forward by Wisdom ( 1987) This particular argument is not only about research in social sciences, but also within areas such as physics (Farney, 1994;) as cited in 1997 by Kilduff and Mehra. Alvensson and Skoldberg (1995) point out that critically evaluating a variety of issues will provide insight for reflective ways to investigate social sciences. The authors focus on the way in which issues are described and articulated which appears to ensue from using the expressions postmodernism and modernism. Their discussion is concerned with the use of postmodernism as being a means used by researchers when they wish to put forward a totally new image. Going back to Kilduff and Mehra (1997), they discuss postmodernism concepts as being linked with the process of knowledge creation. This they do by discussing the writing of Giroux (1992) who stated that within postmodern research the aims are to challenge the makeup and shape of prevailing patterns of knowledge as well as how to create new types of knowledge. This., it is suggested, happens when disciplinary boundaries are broken down and when those who are relatively unrepresented are given their voice. I find myself agreeing with postmodernism. concepts when it comes to knowledge creation. There needs to be a focus upon two things – the way in which postmodernism presents a challenge to older models of knowledge as well as the production of new knowledge. In the work situation there needs to be a challenging of the already existing body of knowledge while at the same time ensuring that new knowledge is being produced. This means that postmodernism can be a successful conce pt when it comes to the creation of new bodies of knowledge. How has

Warranty Review Assignment Example | Topics and Well Written Essays - 500 words

Warranty Review - Assignment Example This paper explores warranty on sale of an electronic (Lenovo smartphone). Warranty on the selected Smartphone included in its quality description. Under this, it is stated that the Smartphone has 8GB internal memory and various applications. The application already installed includes Opera Mini browser, Face book, Mozilla Firefox among other several applications. The smartphone is also installed with video recorder and internal camera. These UCC warranty are located under Express Warranty. They have no modification and are the original manufacturer derived. This warranty generally describes the expected quality of the Lenovo Smartphone as described by the manufacture. Among other warranty described includes screen sensitivity. Being a touch screen smartphone, the customers are assured of high sensitivity to touch. The phone is also resistant to interference with water as waterproof materials cover it. It can remain in use for a long period without knocking down and has varying versatile uses. All these are located under Express Warranty (Miller 285). Ther efore, they do not contain modification words and not guaranteed Other warranty provided includes warranty on merchantibity and fitness for use for a given purpose. The warranty document states that the smartphone so provided is durable when handled with care. It is also warranty that the materials used for manufacturing the smartphone is of excellent quality. Therefore, it has no threats to users and handlers of the smartphone. These entire guarantees are located in Merchantibity Warranty. The modification under merchantability is that the manufacture do not take responsibility on quality not included in the contract. The warranty applies only when there is a complication with the stated quality (Miller 285). Under warranty of fitness for use, its stated that use of the social media application provided have no guaranteed privacy. Compromises of quality due to the use of

To encourage research and development can determine the success of Essay

To encourage research and development can determine the success of business in the market place - Essay Example ion, pharmaceutical and biotechnology companies invest highest in the R&D area and gain most significant advantage from the resultant invention or discovery, if successful. Thus, pharmaceutical companies practice well-designed strategies for greater functioning in the research area. In the present study, we thirty-five subjects of diverse pharmaceutical background and having their hometown as UK participated in this study. There were 19 males and 16 females with the mean age of 37.6 years. The sample predominantly consisted of pharmaceutical professionals who have been actively involved in at least one research related project. In addition to a short introductory information items, the subjects completed all the essential items as presented in the â€Å"Know Pharmaceutical Research† (KPR) questionnaire. It consisted of 21 items with dichotomous (yes or no) response choices. The KPR questionnaire was administered for collection of the thoughts, ideas, experiences, and knowledge and believes as pertinent to pharmaceutical research. It is essential to note that the participants were contacted by means of email notification(s). The same sequences of events were repeated for data collection from 35 professionals of India with the mean age of 41.2 years. The results revealed that the participants considered investment in the area of R&D in the pharmaceutical companies as an important step for the monetary profit of pharmaceutical business. Quite a significant number of pharmacy professionals highly recommended investment in the area of R&D department. The professionals in both India and UK almost equally realized the benefit of investment in the R&D department. Thus, the reason for less investment in the R&D area in India as compared to that in UK can be ascribed to the relative lack of monetary sources. The present thesis is an attempt to respond with the most scientific base to the questions pertinent to the encouragement in the research and development area as

American reaction to the holocaust Movie Review Example | Topics and Well Written Essays - 500 words

American reaction to the holocaust - Movie Review Example As a result, several Germans had nowhere to run to, and endured the systematic persecution that characterized the Holocaust. America’s policy significantly reduced immigration into the country owing to the tough economic challenges the country faced at that time. Authorities continued to impose the restrictions after Franklin Roosevelt’s swearing in March 1933. The country genuinely lacked the required resources to accommodate more foreigners (Akbulut-Yuksel and Yuksel 3). Even so, most Americans did not hold Jews in good light and considered their presence in America as unfavorable. Sympathetic Americans and Jewish leaders imposed sanctions on German goods, with the assumption that economic pressure might compel Hitler to stop his anti-Semitic strategy (London Jewish Cultural Center 1). Following pressure the Roosevelt administration from influential American Jews concerning refugees, the government eased its stringent visa regulations. American press and news media failed to give the Holocaust the attention and extensive coverage it deserved. Reports about the Holocaust were often in the middle pages of the dailies (London Jewish Cultural Center 1). Several Germans had invested and made fortunes from the United States stock market before the crash, and the two regions did not have good media relations. Everybody tried to get their money back, but there were not enough reserves. America needed money too, but Germany could not afford to pay them back their money. Journalists gave atrocity reports a wide berth, as they feared reproach from the government after an erroneous publication about Germany during the First World War. The Bermuda conference, and several other meetings America held with other countries were fruitless. Germany was an influential military and economic power in Europe at the start of the nineteenth century (Nevick 35). Even so, warfare ruined the country’s economy and it restricted imports and exports. The 1929

Marketing Exploratory Research Essay Example for Free

Marketing Exploratory Research Essay Researchers employ exploratory research when little is known about the topic and previous theories or ideas do not apply. For example, if you wanted to study how to get students to use the computer lab in a college environment, you might first have to do exploratory research to figure out which students might need the lab and what appeals to this demographic. Exploratory research clarifies problems, gathers data and creates initial hypothesis and theories about subjects. The primary point of exploratory research is to give researchers pertinent information and help them to form initial hypotheses about the subject. Exploratory research is challenging in the sense that it tackles vaguely defined hypothesis and tries to find answers to questions. This kind of research is social in nature and requires some preliminary work in the direction of the research. In fact, sociologist Earl Babbie treats exploratory as the purpose of the research saying this kind of research proves to be useful when the hypothesis has yet not been formed or developed. There are certain basic premises that need to be tested at the start of an exploratory research. With the help of these hypotheses, the researcher hopes to arrive at more generalizations. Exploratory research is a form of research conducted for a problem that has not been clearly defined. Exploratory research helps determine the best research design, data collection method and selection of subjects. It should draw definitive conclusions only with extreme caution. Given its fundamental nature, exploratory research often concludes that a perceived problem does not actually exist. Exploratory research often relies on secondary research such as reviewing available literature and/or data, or qualitative approaches such as informal discussions with consumers, employees, management or competitors, and more formal approaches through in-depth interviews, focus groups, projective methods, case studies or pilot studies. The Internet allows for research methods that are more interactive in nature. For example, RSS feeds efficiently supply researchers with up-to-date information; major search engine search results may be sent by email to researchers by services such as Google Alerts; comprehensive search results are tracked over lengthy periods of time by services such as Google Trends; and websites may be created to attract worldwide feedback on any subject. When the purpose of research is to gain familiarity with a phenomenon or acquire new insight into it in order to formulate a more precise problem or develop hypothesis, the exploratory studies ( also known as formulative research ) come in handy. If the theory happens to be too general or too specific, a hypothesis cannot to be formulated. Therefore a need for an exploratory research is felt to gain experience that will be helpful in formulative relevant hypothesis for more definite investigation Descriptive Research Descriptive research is done with a specific research question in mind. It gives a set view of the subject, population, market segment or problem. An example of descriptive research would be a report that provides an age and gender breakdown of the users of a particular online service. Descriptive research provides research questions, populations or methods of analysis before the research is started. In marketing, it often consists of longitudinal studies, which study the behavior of individuals over time, and cross-sectional studies, which examine many populations at one specific time. As the name implies, a descriptive research is descriptive in nature and gathers statistics, which is later carefully studied to arrive at conclusions. In fact, descriptive research often leads to formulation of hypothesis as collation and analysis of data produces conclusions that form the basis of another research. So, if there is a research about the use of alcohol among teenagers, it typically begins with collection of data that is descriptive in nature and lets people know the age and drinking habits of students. Descriptive research is helpful for calculations and to arrive at statistical tools such as median, averages, and frequencies. Descriptive research, also known as statistical research, describes data and characteristics about the population or phenomenon being studied. However, it does not answer questions about e.g.: how/when/why the characteristics occurred, which is done under analytic research. Although the data description is factual, accurate and systematic, the research cannot describe what caused a situation. Thus, Descriptive research cannot be used to create a causal relationship, where one variable affects another. In other words, descriptive research can be said to have a low requirement for internal validity. The description is used for frequencies, averages and other statistical calculations. Often the best approach, prior to writing descriptive research, is to conduct a survey investigation. There are three main types of descriptive methods: observational methods, case-study methods and survey methods. Observational Method With the observational method (sometimes referred to as field observation) animal and human behavior is closely observed. There are two main categories of the observational method — naturalistic observation and laboratory observation. The biggest advantage of the naturalistic method of research is that researchers view participants in their natural environments. This leads to greater ecological validity than laboratory observation, proponents say. Ecological validity refers to the extent to which research can be used in real-life situations. Proponents of laboratory observation often suggest that due to more control in the laboratory, the results found when using laboratory observation are more meaningful than those obtained with naturalistic observation. Laboratory observations are usually less time-consuming and cheaper than naturalistic observations. Of course, both naturalistic and laboratory observation are important in regard to the advancement of scientific knowledge. Case Study Method Case study research involves an in-depth study of an individual or group of indviduals. Case studies often lead to testable hypotheses and allow us to study rare phenomena. Case studies should not be used to determine cause and effect, and they have limited use for making accurate predictions. There are two serious problems with case studies — expectancy effects and atypical individuals. Expectancy effects include the experimenter’s underlying biases that might affect the actions taken while conducting research. These biases can lead to misrepresenting participants’ descriptions. Describing atypical individuals may lead to poor generalizations and detract from external validity. Survey Method Survey method research, participants answer questions administered through interviews or questionnaires. After participants answer the questions, researchers describe the responses given. In order for the survey to be both reliable and valid it is important that the questions are constructed properly. Questions should be written so they are clear and easy to comprehend. What is the difference between Descriptive and Exploratory Research? †¢ Descriptive research, being quantitative in nature, is restrictive in terms of open ended questions, which can be better answered using exploratory research. †¢ Flexibility of design is offered by exploratory research more than by descriptive research. †¢ Descriptive research is used more to arrive at statistical tools such as mean, average, median and frequency. On the other hand, exploratory research allows the researcher to develop designs that are more qualitative in nature. †¢ The amount of information known to the researcher at the start of the research plays an important role in deciding upon the type of research. With only vague ideas in the minds of the researcher, it is better to go for exploratory design. On the other hand, more information such as quantitative data allows a researcher to go for descriptive research that leads to unearthing causal relationships. †¢ Exploratory research needs to be conducted first to have a platform that allows for collation of data required in descriptive research.

Meaning of Life and Jeremy Fink Essay Example for Free

Meaning of Life and Jeremy Fink Essay A) MEANING OF LIFE – BY JEREMY FINK. B) CHARACTERS: JEREMY FINK, LIZZY MULDOON, MRS. FINK, MR. MULDOON, MR. OSWALD, SAMANTHA AND RICK, JAMES AND MR. FINK. CONFLICT: THE CONFLICT IS ABOUT JEREMY TRYING TO FIND FOUR KEY’S THAT WOULD OPEN THE BOX WHICH HIS DAD LEFT IT FOR HIM FOR HIS THIRTEEN BIRTHDAY PRESENT WHEN HE DIED AND JEREMY IS TO FIND THE KEY THAT WOULD FIT ALL FOUR SPOTS IN THE BOX BEFORE HIS THIRTEEN BIRTHDAY. SETTING: HAPPENS IN MODERN DAYS IN NEW YORK CITY. BASIC SITUATION: JEREMY AND LIZZY TRY TO FIND THE KEY BEFORE JEREMY’S THIRTEEN BIRTHDAY. C) PLOT: JEREMY SEE’S THE POSTMAN WITH A BOX ADDRESSED TO HIS MOM. JEREMY TAKES THE BOX AND OPENS IT TO SEE A BOX. WHEN HIS MOM COMES AND SEES HIM WITH THE BOX HIS MOM TELLS HIM HOW THE BOX WAS HIS PRESENT HIS DAD LEFT HIM FOR HIS THIRTEEN BIRTHDAY AND HAD TO FIND ALL FOUR OF THE KEYS THAT WOULD OPEN IT BEFORE HIS BIRTHDAY COMES. LIZZY AND JEREMY GET IN TROUBLE AND THEY HAVE TO DO COMMUNITY SERVICE. THEN THEY MEET MR. OSWALD WHO TRIES TO HELP THEM. THEIR COMMUNITY SERVICE WAS TO DELIVER STAFF TWO NEW PEOPLE WHICH THEN THEY GET TO MEET NEW PEOPLE. D) CLIMAX: IS WHEN LIZZY AND JEREMY OPENED THE BOX AND DISCOVERED HIS FATHER’S MEANING OF LIFE. E) FALLING ACTION: IS WHEN JEREMY OPENS THE BOX AND FINDS IT FULL OF STONES. JEREMY THEN REMEMBERS HIS FATHER HAD COLLECTED EACH STONE AT EACH IMPORTANT EVENT OF HIS LIFE. F) RESOLUTION: IS WHEN JEREMY FIND OUT THAT MR. OSWALD, JEREMY’S MOM, THE MAILMAN, AND LARRY FROM LARRY’S LOCKS WERE ALL IN JEREMY’S DAD’S PLAN TO GIVE JEREMY THE BOX AT THE RIGHT TIME AND SO THAT HE WOULD HAVE TO LOOK FOR ALL FOUR OF THE KEYS, ALTHOUGH MR. OSWALD HAD THEM ALL ALONG. BY HAVING THIS PLAN HIS DAD KNEW THAT JEREMY WOULD MEET NEW PEOPLE AND GET TO EXPERIENCE DIFFERENT THINGS HE WOULD NEVER DO. G) POINT OF VIEW: FIRST PERSON BECAUSE THERE IS TOO MUCH FEELINGS AND EMOTION IN THE BOOK. H) PERSON VS PERSON- JEREMY AND LIZZY AS THEY TRY TO FIND THE KEYS TO THE BOX. PERSON VS SOCIETY- JEREMY AND THE SOCIETY MEETING NEW PEOPLE TO TRY TO FIND THE KEY TO THE FOUR HOLES. I) THEME: A LESSON THIS STORY TEACHES ABOUT LIFE IS TO NEVER GIVE UP, AND ALWAYS BE MOTIVATED TO DO SOMETHING YOU KNOW YOU REALLY WANT TO DO. J) SIMILE- AS HARD AS IT CAN BE WITH HOPE ON THE WAY. SIMILE- LIFE IS AS EVENTFUL AS A JOURNEY. METAPHOR- NO PAIN, NO GAIN.